From case studies to introductory handbooks, these are must-have additions to any communicator’s bookshelf

Five essential truths mark the majority of successful world-wide campaigns and help bridge the global-local divide

Metaphors enable business communicators to bring colour, life and drama to their work.

Skills like strategic thinking and leadership are essential for communication managers

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Organised by VMA Group, a global recruitment and training specialist for corporate and marketing communications,

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02 December 2014
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