Claus Sonberg was appointed the executive vice president, corporate communications and investor relations of the SAS Group and a member of SAS Group Management in 2007. Before that, he was based in Oslo as the Nordic Regional CEO at Burson-Marsteller. He has held several other different positions at Burson-Marsteller, including as president of Norwegian operations between 2000 and 2005. Prior to that, he worked as a journalist and press officer at TV2 in Norway. Sonberg, who is Norwegian, has qualifications in political science from Oslo University, and journalism and international politics from Indiana University.