Eliane Bucher

Eliane Bucher

Eliane Bucher is a PhD candidate at the University of St. Gallen, Switzerland. She studied marketing, services and communication management in St.Gallen, Lausanne and Oslo.

Reflections on the 2011 Social Media and the Communication Profession survey

Imagine waking up one morning and getting ready for work, just like every other day.

But this time, something feels different - that’s right, your iPhone has been suspiciously quiet all morning.

And when you check for incoming...