Martin Lindstrom

Martin Lindstrom

Martin Lindstrom is a consumer branding experts and a pioneer in the fields of consumer psychology, marketing and neuro-marketing research. Founder of the Lindstrom Company, Martin is also a featured columnist in publications including Fast Company and Forbes and author of books including BrandWashed, Buyology and Small Data: The Tiny Clues That Uncover Huge Trends (St. Martin’s Press 2016).

Drawing big conclusions from small details

What does the way you arrange your fridge magnets say about your brand allegiances? And how does the way you arrange your shoe collection reveal your self-esteem level?

Over the past decade Martin Lindstrom has visited more than 2,200...