Communication Director Newsletter - 08.07.2015
personnel jobs article events facts-figures

Welcome to the July edition of Communication Directory,

How can corporate communicators leverage the social wave to amplify the stories they tell about their brands? That's the question posed in the lead article in this month's Communication Directory newsletter, brought to you by Communication Director magazine. One of the answers put forward is to encourage employees to establish the company's presence on social media platform. That way, companies get to be part of the industry conversation, an active participant that gains traction among influencers and spreads its message far and wide – a real challenge in today's crowded attention marketplace.

Alongside our regular personnel news, event highlights and job alerts, we also take a look at the latest edition of VMA's The Pulse survey, which benchmarks the function, structure and future challenges of corporate communications departments across Asia - highly recommended reading.


personnel
Philips has appointed Elaine Ng head of communications for ASEAN Pacific, leading both internal and external communications across the region. Based in Singapore, Ng has almost 13 years of corporate communications and marketing ...  + 
Shine Australia’s head of communications Charlotte McLauchlan is to join New Zealand media company Mediaworks as group head of communications. McLauchlan joins the media group following four years with Shine and has also previously ...  + 
Malaysia Airlines, still recovering from two tragic incidents in two years, has appointed Faridah Hashim as head of corporate communications. Hashim brings more than 20 years of experience in corporate communications and management ...  + 
Claire Essex left her position as regional director, business development & marketing at Baker & McKenzie. She is now director, business development, marketing communications and research - Asia at Colliers ...  + 
Rocky Rosebery has been appointed social media and communications coordinator at Accor Australia and Janelle Neeve has been appointed communications manager. With over five years’ experience working across social media ...  + 
Jobs
Hilton Worldwide
Location: Shanghai
The Ministry of Manpower
Location: Singapore
Australian Taxation Office
Location: Canberra
The Coca-Cola Company
Location: Tokyo
Article
Turning your employees into effective brand ambassadors requires scale, content and control.

As communicators, we have all been living firsthand the emergence of new ways to touch audiences around the world, particularly as “digital becomes the new traditional”. In a world that is increasing digital, social seems to be the new crown jewel, when it comes to engaging audiences. Angela Ahrendts, senior vice president of Apple Retail famously said, “I grew up in a physical world, and I speak English. The  read more 
Events
09.07.2015, Bangkok
This conference invites participants to consider the theme of “Innovative Communication and Sustainable Development in ASEAN” in across ...  + 
21.07.2015, Sydney
Image: Corey Leopold/Flickr This conference will provide participants with usable insight to develop more resource-efficient ...  + 
31.07.2015, Hong Kong
WHAT IS RISE? RISE is Web Summit’s first event in Asia. In 4 short years, Web Summit has become Europe’s ...  + 
10.08.2015, Sydney
A premier conference that brings together researchers and practitioners from data mining, knowledge discovery, data analytics, and big data. KDD ...  + 
Facts and Figures
Now in its third year, and with input from over 500 communication professionals across Asia, The Pulse 2015/16 is the most wide-ranging tool currently available for benchmarking the function, structure and future challenges of corporate communications departments. Since 2013, VMA has been running The Pulse to determine the hot-button issues being faced by you, the leading communications profession  read more 
Codi Newsletter - 08.07.2015
Editors:
Dafydd Phillips,
Sarah Schlingmeyer
info@communication-director.com

Advertising:
Norman Wittig
Tel +49 (0)30 84 85 9 126
Fax +49 (0)30 84 85 92 00
norman.wittig@helios-media.com

Personnel:
Mike West
mike.west@helios-media.com

Jobs:
Gregor Ringsdorf
gregor.ringsdorf@communication-director.com

www.communication-director.com