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2017
‘Fake news, real threats: communicating in the post-truth era’
Positioning your organisation as an activist in social issues is a delicate process: it requires tact, patience, perseverance and – as these best cases prove – a healthy dose of innovation.
Main Image Dr Rubina Moehring, Reporter...
I have been lucky in life, I think.
I left school at 16 years old for an engineering apprenticeship the Royal Navy. Twenty-eight years later, after many adventures (and just a few conflicts), I decided to resign my commission. My move took...
From Gaga to banking
Good is the New Cool: Market like you give a damn by Afdhel Aziz and Bobby Jones, Regan Arts October 2016
Efforts by companies to bring about social good can draw criticism as shallow...
Nothing beats a face-to-face meeting. But what do you do when your company employs 3500 managers around the world?
The latest in collaborative technology enables even the most widespread multinational to bring employees together for the...
Social media help to build brands as they support the widespread diffusion of opinions and messages among customers and stakeholders. Employees take part in this process, because they can spread online messages and brand values when they are at...
The majority of the coverage around fake news has focused on its political influence, but this has begun to seep over into the corporate world.
In the lead-up to the US presidential election, Trump supporters called for a...
It’s fair to say 2016 will go down as one of the strangest and most challenging years in living memory.
Recency bias aside, it’s tough to imagine a year so packed with seismic events and trends. From June’s Brexit decision in the UK and...
We live in a new economic era, one in which organisations no longer compete solely on financial variables, but strive to win the respect, trust and support of their main stakeholders – employees, clients, potential clients and society in general...
In 2016, the number of deaths of refugees and migrants crossing the Mediterranean hit an all-time high. Among the NGOs that patrol the area with rescue ships is SOS Méditerranée: we...
Political pathologists will be stirring through the ashes of the 2016 presidential election for years to come trying to understand exactly what happened. How did a candidate who disdained acquiring the requisite knowledge about national policy,...
The lot of the speechwriter is seldom a happy one. Unless, of course, he or she goes in for a spot of revenge.
Speechwriting is an attractive profession. At the very least, there’s job security: almost every decision-maker, whether...
Luca Biondolillo is an outspoken proponent for the need to step up as communicators to the challenges and demands of modern business management: as he tells Communication Director, demonstrable business knowledge, intensive stakeholder engagement...
Chinese companies seeking to engage global audiences face several challenges, many of which are rooted in culture. Overcoming them is the job of the professional communicator.
It was way back in the late 1990s when I started paying...
Large corporates that want to be seen as disruptors face a double challenge: first, to have the agility to develop the idea; then, the ability to communicate it successfully. One UK-based aviation group believes it has what it takes to take on...
There has arguably never been a more complex and confusing time for those of us in communications. Traditional ways and methods for communicating with stakeholders have been upended by unpredictable geopolitical forces and dramatic changes in the...
We are living in politically turbulent times. The liberal international order as we have known it for the past 70 years is wavering. The US is headed by a president who seems to be flouting convention on almost every level. The changes in...
What we see in our news feeds isn’t always the truth. In fact, it’s usually decided by a sequence of actions that for many of us remain a mystery: the algorithm. What are algorithms, how do they decide what we see and what we don’t see online,...
When the success of Trump and Brexit took the experts by surprise, did it a) destroy the credibility of polls; b) prove journalists’ unreliability in reporting the findings of polls; or c) all of the above?
Did pollsters really call...
How do you counter fake news? “With the facts, of course!” is the invariable reply from my colleagues. As scientists and engineers, they’re primed to say that. And they’re wrong.
The cluster of buildings that make up the...
Challenges in journalism helped create a context where false information is spread – and undermined our trust in the media. The fight back begins in a partnership between journalists and communicators
When...
