Public opinion in an unstable context

What the generation of uncertainty will expect from the corporate world

The current tremors will leave their marks not only on the markets but on society as a whole. Looking at the situation through the eyes of public opinion, one might ask what are the features that characterise the society that experiences these tremors, and what lasting changes may we expect to be brought about?

Jean-Pierre Beaudoin

Jean-Pierre Beaudoin is recognised as a specialist in the management of opinion strategies.He is the author of four books, the latest of which, published in 2008, is on the relationships between top managements and public opinion. In1986, Beaudoin was made a knight of the French order of Palmes Academiques for distinguished service to university teaching.