‘A working relationship: in-house communicators and PR agencies’

3
2012

IBM is regularly cited as one of the world’s most valuable brands. Communicating on behalf of such a prestigious brand must be a considerable responsibility, and yet it is something you train your employees to do themselves.  Could you...

Antagonistic attitudes

Vanya Babanin heads corporate communications at Balkan Star, a leading automotive...

Fear and uncertainty continued to stalk global stock markets in the second quarter of 2012, the period covered by CARMA International’s latest survey of media reporting of business leaders. The continuing Eurozone crisis, fragile US recovery and...

Throughout 2010, Kantar Media carried out a ‘state of the nation’ audit of the alcohol debate in UK media, analysing over 10,000 pieces of coverage from print, television, radio and online sources. Kantar’s executive summaries answered specific...