Strategic Communications

It strikes me that I could summarise this article by paraphrasing Donald Rumsfeld. There are known-knowns. There are known unknowns and there are unknown unknowns. Let me start with the known unknowns first.

The chief executive officer of Unilever and 2014 European Communication Award winner on sustainability and more

"Communicators will increasingly become technologists”: this succint summation of the future trajectory of corporate communications is by Jen Prosek, head of US corporate firm Prosek Partners.

The chief group communications officer, Mahindra & Mahindra on global communications, elevating PR to the board level, and what it's like to work in the world's largest media market.

The work of the communication director is changing: new challenges and expectations have to be met, new tools can be used and a new position within the organisational hierarchy is to be negotiated.

You became chief communication officer at Credit Suisse Group in 2004. After four years of residing in the country known best for the Alps, expensive watches and delicious cheese, how would you describe the Swiss?

You hold both British and Canadian citizenships – how did you end up with dual citizenship?

As the first decade of this millennium draws to a close, surely now is as good time as any to survey the present state of corporate communication as a career path.

More than the traditional 100 days have passed since you started as executive vice president of external communications at Royal Dutch Shell.

From left to right: David Lawsky, Reuters EU Competition Policy Correspondent; Dennis Landsbert-Noon, Publisher, European Voice; Mikolaj Dowgielewicz  Spokesman, Institutional Relations and Communications Strategy for EU vice president Margot