Today, the business community and society as a whole are challenged by the palpable rise of populism – fed by fears and frustrations over inequalities, disadvantage, mistrust of elites and their seeming lack of action on the issues that matter.
Communication Director Magazine
For years, communication specialists working in corporations have been advised to avoid open conflict, let alone create one.
What challenges do todays’ brand communicators face – in terms of market differentiation, purpose, digital transformation and more?
The collapse of the investment bank Lehman Brothers on 15 September 2008 turned what was until then a US financial crisis into a full-blown global meltdown that would later be referred to as the “global financial crisis” or more dramatically as th
Communication and marketing at Tieto have a key role in driving growth for the company; members of the communication team are active ambassadors for change and corporate culture.
The values we ascribe to words determine how we communicate our messages and debate our positions.
The communications industry is rightly obsessed with demonstrating the value of its work, but the conversation has typically centred around measurement and metrics.
“There has never been a more exciting time to be a corporate communications professional—and yet, at the same time, today's communications directors face the most challenging, rapidly evolving environment their profession has ever seen.”
Whether your organisation has just experienced a crisis or you’ve just completed a crisis training, failing to formally capture lessons learned is a golden opportunity missed.
Leadership in organisations has never been in such high demand.