From coal researcher to director of information: your career has certainly been a varied one.
Communication Director Magazine
The 2007 annual report by the BMW Group is a sleek, elegant affair.
Smart black text and minimalist graphs are precisely set on cool, white pages, illustrated by carefully-selected glossy images of their acclaimed cars.
From left to right: David Lawsky, Reuters EU Competition Policy Correspondent; Dennis Landsbert-Noon, Publisher, European Voice; Mikolaj Dowgielewicz Spokesman, Institutional Relations and Communications Strategy for EU vice president Margot
When did you realise that working internationally would be the right choice for you?
Many firms invest considerable financial and human resources in communication systems to facilitate the internal communication of essential information to all employees, no matter where in the organisation – or in the world – they are located.
What was the idea behind founding Burson-Marsteller in 1953?
A rapidly growing number of companies claim to be thought leaders. Over the past six months, thought leadership sections have mushroomed on corporate websites. These sections focus on the knowledge and expertise of the organisation.
An employee from the public sector recently complained to me that seminars offered by an international business communication organisation were not interesting.
Around Christmas 2009 the winter turned Scandinavia into a stronghold.
Record snowfall and unusually low temperatures created unprecedented demand for household energy.
Corporate branding typically involves the management of mental associations that organisational leaders want important audiences to hold about the organisation.