Frida Polli

Frida Polli

Frida Polli is an award-winning Harvard- and MIT-trained neuroscientist turned start up founder. She completed her pre-doctoral training in neuroscience at Harvard Medical School and her postdoctoral fellowship in neuroscience at MIT. Frida is now CEO and cofounder of pymetrics, a start-up that uses advances in cognitive neuroscience to create analytics-informed decision-making and performance-enhancement software for the human capital field.

Can individuals working in organisations sculpt different approaches to different strategic challenges? And what role could games play in helping them translate strategy into implementation?

The world is more complex and dynamic than ever. The increased diversity of business environments, driven by the rate of technological innovation, is at odds with the way that many companies develop and deploy strategy.

To endure and...