Ignacio Baleztena

Ignacio Baleztena

Ignacio Baleztena has worked for several EU Institutions (European Commission and Parliament) and public organisations involved in regional economic development. During his last professional stage, he led the Government of Navarra EU Office, running the regional advocacy strategy for the European Union and representing the public and private stakeholders of Navarra in Brussels.

Brands across borders

10 tips for exporting reputation to foreign markets

Ignacio Baleztena

Posted: 11 May 2016

In recent decades the world has become a global village. People wear the same clothes, drink the same sodas, watch the same movies or have the same phones. Multinational companies are partly responsible for this equalisation process.

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