Sarita Laras

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Sarita Laras

Sarita Laras is director, human resources, communications and marketing in Atea Finland Oy, where she is also a member of the management group. Atea is the leading IT infrastructure provider in the Nordic and the Baltic countries. Sarita has nearly 20 years of experience in internal and external communications, marketing, brand management and culture development.

A balancing act

And you thought leading one department was tough? Some organisations combine responsibility for several different functions under one job title. But what kind of demands does this multiple responsibility place on the leader?

Sarita Laras

Posted: 01 June 2015

For the past 15 years, I have lead communications and brand development at Atea. A year and a half ago, I also accepted the position as human relations director. It is possible to combine three leadership roles...