A t 11:36am on August 14, 2018, the Morandi Bridge in Genoa collapsed, dragging with it 48 cars and heavy vehicles. Forty-three people died, 16 were injured and 10 were pulled alive from the rubble. It soon became clear that this tragic event had...
This issue of Communication Director will go to print shortly before the European Parliament elections due on 23-27 May. By the time you are likely to read these words, the immediate results of the elections will be well known. However, the...
Communication and corporate affairs professionals have long adopted a metric and KPI driven approach, to ensure parallels between their work and the role it plays in the commercial success of the businesses they work for. However, senior...
Disco music’s death began 40 years ago on July 19, 1979 during the Disco Demolition Night promotion at the Chicago White Sox baseball game in the United States. Ticket holders brought disco records to the stadium and after the baseball game, DJ...
A solid brand is as important as having wings on an airplane. In times of good and bad economic conditions, your brand leads the way to bottom-line results. At least that is where we, hopefully, can agree upon as brand leaders. So let's dive into...