Novartis has promoted former global drug-development communications leader Sreejit Mohan to global head of external comms. Mohan will oversee both traditional and digital external communications, including content, thought leadership, digital tools...
Nothing beats a face-to-face meeting. But what do you do when your company employs 3500 managers around the world? The latest in collaborative technology enables even the most widespread multinational to bring employees together for the next best...
Have you ever walked out of the cinema with a burning desire to buy something? Or maybe wondered why your favourite television characters prefer a certain brand of cereal? This could be a result of product placement – the (in)famous marketing...
Long gone are the days when a communications director could get by with an instinct for news and a winning personality. Everyone else in leadership roles brings a spreadsheet with them to show which risks need worrying about and where policy needs...
Helena Andreas has been appointed senior vice president brand, communications and public relations of Securitas AB.  Since June 2014, Helena Andreas has been head of group marketing and communications at Nordea with overall responsibility for...