Around 12 years ago, I was on a date in central London. The guy, who had bought the first round of drinks, turned to me and asked what I did. Me: “I’m actually a lobbyist.” Him: “Oh right. I’ve never met anyone who works in a hotel.” Now happily in...
The first edition of the Manifesto of the Communist Party was a 23-page pamphlet, first published in February 1848. Karl Marx and Friedrich Engels updated it repeatedly, in various editions and languages, for decades. We felt justified in our...
Imagine a world, where everything we buy is produced without any unfair treatment. A world, where consumerism no longer destroys our planet; where business is driven by what the public values and where business addresses the needs of society and the...
The birth of public relations was dominated by Edward Bernays and Ivy Lee – often referred to as the fathers of PR. Bernays saw the PR practitioner as having a distinct social purpose: “The conscious and intelligent manipulation of the organised...
A recently released survey of technology professionals, such as software/application developers and software engineers, finds high levels of positivity toward CEOs who speak out on hotly debated current issues. The research, commissioned by global...