The traditional channels used to pour oil on troubled waters in times of crisis are changing. Mainstream media is harder than ever to ‘manage’ and is at its lowest ebb in terms of trust.
The most trusted source of news is now ‘someone like you,’ elevating employees to the front line when defending a brand in trouble. Join us in learning how to build a culture that supports an army of brand-supporting ambassadors ready to be deployed in good times and bad.
We are happy that experts from Philip Morris International, Eurovaistiné, Merck and many more will join us for our 8th Internal Communication Conference this December to talk about recent developments and of course to network with you.