Issue 02/2017 Europe

Communication and collaboration

Open source, sharing economy, remote teams, flat hierarchies and virtual meetings: the way we work with each other has never been so fluid, so open to new definitions. With the Millennial generation touted as the most collaborative ever and email replaced by social enterprise apps, the transformation of the workplace to a more participative playing field is well underway, and mirrors the more open give-and-take that is the hallmark of the sharing economy. Communication directors are, naturally, deeply invested in the future of collaboration. Whether it’s pioneering new forms of team work with internal communications, pushing for the structural changes required to set the stage for collaboration 2.0, or advancing the use of cutting-edge tools to find and share knowledge inside the organisation, communication professionals are finding themselves at the cutting edge of collaboration.


PR Essentials

Key aspects of communication and PR

From Google Docs to Slack, our favourite must-have collaborative tools

Agenda setter

Communication ideas in the eyes of experts

A look at recent highlights in the world of content marketing 


The full spectrum of the communicator's portfolio

Credit Suisse‘s pioneering microfinance programmes spreads financial sources

Recent political campaigns reveal the need to refocus on the basics

Insurance companies are exploring this transformative new technology

Brand and reputation in the new communications environment

The transformations of communications in the not-for-profit sector 

 Since 2014, has been waging a war against propaganda between Russia and Ukraine 

A best-case example of a global company maximising its network of experts 

Stakeholder mapping is critical to successful crisis management 

How communicators can awaken creative power in three minutes

Professional communications can help tell the story that numbers alone cannot

A best-case study of strengthening company culture through competencies


Key communicators under the spotlight

From war correspondent to director of communications at the International Crisis Group

Issue focus

Looking at the important questions of communication

A new generation of social tools is transforming the way we work together – and the very structure of organisations

Smart collaboration generates profits, loyalty, talent and innovation. So what are you waiting for? 

Sharing know-how on the DNA level

A new language for collaboration

Collaborating on brand strategy across communications and marketing departments 

Collboration is crucial to a communications team, regardless of their different shapes, sizes, and personality types