Why should young people never join the field of public relations?
Because, even today, they will need to put in at least twice as much effort, relative to other professionals, to prove and persuade their boss that PR is not about “gin and tonic”
Despoina Tzimea
To read the rest of this article and access all articles from Communication Director, please login or subscribe.
Despoina Tzimea
Despoina Tzimea has been head of corporate communications at OTE S.A (Hellenic Telecommunications) since February 2001. Prior to this position, she was head of corporate communications at Stet Hellas Telecommunications S.A.(now named TIM Hellas) from 1995 on. Her background also includes knowledge and vast experience in the advertising field. She has worked as group account director at Adel Saatchi & Saatchi, responsible for handling international accounts. Tzimea holds a postgraduate degree in Public Relations and Communications from Sterling University, Scotland and is a graduate of the Law School of Athens, Department of Political Sciences and Public Law. She has two children.