‘Natural competitors: journalism and PR’

2
2008

Although Lymphoma is one of the five biggest cancers in France, with up to 12,000 people diagnosed each year, the association faced general ignorance and a low media profile, a situation that could have grave consequences as the less people know...

You became chief communication officer at Credit Suisse Group in 2004. After four years of residing in the country known best for the Alps, expensive watches and delicious cheese, how would you describe the Swiss?

I think...

In his new book, Flat Earth News, campaigning journalist Nick Davis has revealed the rot at the heart of the modern media landscape - from overworked journalists, corrupt media owners and over-powerful PR groups.


Why did you...