Abe Brandsma has been promoted to the role of corporate affairs & communication manager for the Northern European Area of British American Tobacco, based in Copenhagen.
Before moving to Copenhagen, Abe was responsible as spokesperson for the Benelux entities of British American Tobacco, based in Amsterdam. British American Tobacco is a leading manufacturer of tobacco products and Next Generation Products, active in over 200 markets, thereby employing over 55,000 people worldwide. He has held various senior corporate affairs roles, including at the Dutch Confederation of Employers and Industry VNO-NCW, where he served as secretary general of the association for young entrepreneurs, and as a board member of the Dutch Association for Public Affairs Professionals BVPA. A Dutch citizen, Abe is a graduate of Maastricht University, where he obtained his Bachelor and Master Degree in European Studies.
The Northern European Area consists of Denmark, Sweden, Norway, Finland and The Netherlands. Brandsma reports directly to the head of legal & external affairs of BAT NEA, Peder Jepsen.