Norwegian Cruise Line (NCL) has announced the appointment of Karen Sequeira as marketing & PR director, UK & Ireland, the Middle East and Africa.
The UK, Ireland & MEA markets have experienced rapid growth during the past few years following an increased capacity in European deployment and the launch of Premium All Inclusive in the UK and Ireland in April this year. The appointment will further strengthen the marketing approach in each region, supporting Nick Wilkinson in focusing on these priority markets and achieving NCL’s ambition to be the cruise line of choice for agents and consumers.
She has over 20 years’ significant marketing experience in cruise and hospitality, most recently as head of marketing & PR for Azamara Club Cruises, and previously as director of marketing for Millennium & Copthorne Hotels, Europe. Karen specialises in the cruise industry having also spent five years at Carnival UK as well as time at Regent Seven Seas Cruises and Hurtigruten. She holds a Master’s degree in Marketing Management, and is a chartered marketer.
Norwegian Cruise Line Holdings Ltd. is a Bermudian company operating cruise ships, headquartered in unincorporated Miami-Dade County, Florida. It began operations in 1966 under the name Norwegian Caribbean Line.