Corporate governance systems exist to discourage self-interested behaviour.
How to recruit and retain the brightest minds? Focus them on the ultimate mission of global sustainability. They get to speak authentically about their work and in doing so they build trust with their peers.
Companies are today being challenged to engage with stakeholders that do not fit the traditional template of investors, customers, employees and business contacts.
Do you trust your employees? Do you trust them enough to allow them to work from home?
A well managed employee communication strategy has a key role in crisis management and corporate communication demonstrates its strategic role in a crisis context.