From United Airlines to BP, misunderstanding your stakeholder’s perceptions and sensitivities can add oil to the flames.
An increasingly large number of multi-national corporations (MNCs) are actively assuming their responsibility to demonstrate their respect for human rights in the workplace, not just within the “four walls” of their own premises, but both upstream
When you enter the communications world from an engineering world, as I did, you come from a world of numbers, equations and machines to a world of words, relationships and people.
The social licence is not simply the overall organisational legitimacy, but features a local character in that it builds on locally rooted values and norms.
Much to the embarrassment of the man who coined the term, “social licence to operate” (SLO) has become a buzzword in certain circles.
If the social licence to operate is an unwritten contract, where does that leave communicators?
The social licence to operate has been a central concept in the mining industry lexicon for the past two decades.
Communication used to be all about producing, packaging and distributing content to specific audiences to inform them about the organisation.
Shanghai. 26 degrees and an unusually blue sky in September: Ronald McDonald was performing on stage with friends Grimace, Birdie and Hamburglar at McDonald’s annual McHappy Day Run.
The next in our Q&A series with expert speakers of the very first Asia-Pacific Communication Summit is Lisa Wong.