Communication and corporate affairs professionals have long adopted a metric and KPI driven approach, to ensure parallels between their work and the role it plays in the commercial success of the businesses they work for.
Communication Director Magazine
Whenever artificial intelligence and algorithms are the topic of conversation among communicators, the focus is usually on how these technologies will take over tactical activities – think of automated reporting, chat bots or big data analytics.
Is the traditional corporate communication function on the endangered species list?
The CEO is the organisation’s centre of attention.
How do communications leaders keep reputation risk on the agenda? We spoke to Håkon Mageli, comms head at Norwegian branded goods company Orkla about compliance, culture and palm oil.
Interview by Dennis Larsen
Reputation risk has long been explored for by academics, practitioners and professional bodies alike. In the last few years, senior leadership attention for the topic has increased significantly.
The European Parliament elections in May this year promise to be decisive for Europe, with forecasts suggesting that anti-EU populist political parties will challenge the incumbent mainstream parties.
Fraud can be found in many aspects of daily life.
Mergers and acquisitions (M&A) are generally understood to bring about an improved market position, an increased corporate footprint or superior product offering.