China’s public diplomacy
In June 2019, the US sportswear maker Nike had to cancel the sale of a line of limited-edition sport shoes in China after its Japanese designer supported the recent Hong
In June 2019, the US sportswear maker Nike had to cancel the sale of a line of limited-edition sport shoes in China after its Japanese designer supported the recent Hong
It seems we as communication practitioners are not necessarily the only people – or indeed the right people – to respond to a communication challenge.
Business leaders globally agree that their organisations need to shift their focus from pure shareholder value creation to wider value considerations, such as value to society and co-creation of value through other external relationships.
It has been over three years since the United Kingdom voted to leave the European Union in June 2016.
The Responsible Tax project started with a simple proposition – that tax is the entry fee we pay for a civilized society – and the project has since flourished into a growing global movement with a “wise crowd” community of over 1,300 experts and
I never thought the Trump presidency or Britain’s exit from the European Union would be weaponised against me.
The latest issue of Communication Director, the quarterly magazine devoted to corporate communications, PR and public affairs, is out now.
What do you think of when hearing about a new motorway being built in your area? Roadworks? Environmental impact? Benefits to the economy such as jobs and housing? Or simply a means of getting to your destination faster?
In the corporate world, reputation is an economic multiplier and an insurance policy, but it can also be a significant inhibitor to success.