Personalisation offers brands loyal customers and improved response rates
Communication Director Magazine
Technology has increased the choice of options for interacting with colleagues, whether in the same office or in another country. But that only means that the potential for misunderstanding is greater than ever.
A recent study by software company SAP found a significant correlation between employee engagement and internal news that helps users understand the company strategy and provides immediately useful and work-relevant information.
Silicon Valley is famous for giving birth to the most innovative and fast growing companies in our day and age.
The employer brand is the champion running the race in today’s global talent marathon.
Press relations is a vital part of any public relations strategy: it positions your organisation as a thought leader in its field and aligns your media presence with the strategic initiatives of your organisation.
People are so consumed with data these days, they are struggling to absorb it let alone make sense of it.
In a Europe confronted with populism, nationalism and Euroscepticism, what role does culture and communications play?
When ANZ launched its first global enterprise social network, it was a major step forward to achieving its goal of being a leading social-enabled enterprise in financial services.
Following its move to new premises, The Royal Children’s Hospital Melbourne faced negative headlines and poor staff morale – a state of affairs that threatened one of the biggest change projects in the hospital’s history.