“If companies do not feel the need to be socially responsible, social responsibility will be forced upon them.”

As European Ombudsman, Emily O'Reilly holds the EU’s institutions and bodies to account: recently, she has criticised the European Investment Bank for its handling of complaints over its investment in a mining project, as well as how the Commissio

“The most precious and most sought after publicity you can generate.”

We have all experienced the feeling: we know the buzzword, but we aren’t too sure what it covers. Take content marketing: the meaning is generally clear, but how can it be used as a market differentiator, in B2B, or on a limited budget?