We live in a new economic era, one in which organisations no longer compete solely on financial variables, but strive to win the respect, trust and support of their main stakeholders – employees, clients, potential clients and society in general –
C-Suite / Executive Board
For a long time, communication directors struggled to get the ear of their CEO and CEOs were mostly immune to the idea of involving communications in the creation of the business strategy.
Several major acquisitions and corporate reorganisations had left the global communications function at Volvo Construction Equipment overly detached and unaligned.
Strategy is one of the most important concepts for chief communication officers, yet also one of the least understood.
More than 95% of people in the workforce either have a boss or are a boss (or both).
Luca Biondolillo is an outspoken proponent for the need to step up as communicators to the challenges and demands of modern business management: as he tells Communication Director, demonstrable business knowledge, intensive stakeholder engagement
An increasingly large number of multi-national corporations (MNCs) are actively assuming their responsibility to demonstrate their respect for human rights in the workplace, not just within the “four walls” of their own premises, but both upstream
Today’s chief executives are increasingly difficult to categorise.
When you enter the communications world from an engineering world, as I did, you come from a world of numbers, equations and machines to a world of words, relationships and people.