In the corporate world, reputation is an economic multiplier and an insurance policy, but it can also be a significant inhibitor to success.
My 65-year-old mum is a self-described vegan anarchist. She refuses to buy products tested on animals, insists I call her “Teresa”, and would gender neutralise nursery rhymes when I was at primary school.
Back in 2006, I started a new job with my current employer, DSM, working as a communications manager for its innovation center.
Around 12 years ago, I was on a date in central London. The guy, who had bought the first round of drinks, turned to me and asked what I did.
Me: “I’m actually a lobbyist.”
The social licence to operate has been a central concept in the mining industry lexicon for the past two decades.