Insight & Analysis
The corporate website remains the most prioritised channel for corporate communication teams, with Emails a distant last choice.
Today’s best corporate sites challenge peoples’ perceptions and actively seek to influence stakeholders. To do so successfully, a thorough understanding of your audiences’ requirements is critical.
In October 2015, The Economist published its cover story about bitcoin and, more compellingly, the key technology that supports it: blockchain.
People may not have had enough of experts after all.
When we think about employee communication, we usually refer to organised activities such as the management of internal communication channels.
Recently, I undertook research into the relationship between PR agencies and their client organisations.